What Happened to the Food Network?

Am I the only one who has noticed a sharp deterioration at the Food Network in Canada? When I first subscribed to the show, there were all kinds of useful and enjoyable shows with chefs like Jamie Oliver and Michael Smith explaining how an average home cook can prepare a simple and tasty meal. Recently though,  the channel has been showing nothing but reality competition shows like Chopped, Chopped Canada, Cutthroat Kitchen, an endless succession of Guy Fierri shows, and something called ‘You gotta eat here”, which has the feel of paid programming dressed up as a TV show.

I generally dislike reality TV cooking shows. When I cook, I am generally not doing so with someone yelling at me or telling me I have to make a main course in 20 minutes using only green jello powder, veal, and mangos. I want someone to show me how to cook something that is delicious yet not overly complicated and perhaps provide a few helpful tips. For some reason, I appear to be in the minority. Most people who subscribe to cooking channels apparently just want to watch strangers compete to prepare meals under extremely stressful conditions. While I don’t get to watch the American version of the Food Network, it is obvious that the same obsession with reality completion shows exists south of the border.

For me, these shows represent the complete opposite of everything I enjoy about cooking. For me, cooking is something that is relaxing. I like experimenting, finding a way to use up some leftovers, and getting my young children to help out with the pouring and the stirring. Watching people frantically scamper around madly trying to throw together a meal with randomly selected ingredients make cooking look like a traumatic experience.

I would be fine with all of these reality shows if the Food Network still aired Chef Michael’s Kitchen. Chef Michael’s Kitchen was the best cooking show I have ever watched. Most people in the US and the UK have never heard of him, but his show had the practicality of Jamie Oliver but with a much more relaxed pace. His show is still listed on the Food Network’s show, but there hasn’t been a new episode since 2013. He does still appear occasionally as one of the celebrity judges on one of the reality shows.

I like to eat and I like to cook. The reason I watch cooking and food related shows is because I want to eat better and cook better. I would have thought that I would have been representative of the target market for a network totally focused on food, but it appears I am mistaken.

Pretension Is the Enemy of Great Cooking

I like cooking. I like eating. I like trying new things. I also find this recent nose to tail culinary trend to be repulsive and absurd. If I am going to spend my hard earned money at an overpriced fancy restaurant, I am not going to be spending it on any noses or tails. When I go to a restaurant, I want to be impressed by what I eat; I am not looking to impress others with what I am eating.

The fact is that 90% of those who pay through the nose to eat noses are doing so not because they truly enjoy it, but to show others how sophisticated they are. The taste of the food is secondary to the prestige that comes from eating it, much like the enjoyment that one gets from the use of a Louis Vuitton handbag pales in comparison to the satisfaction one gets from letting the rest of the world know that you have a Louis Vuitton handbag.

Valuing image over substance is perfecting fine for things like handbags, perfume, and wine, but there is something distasteful about it when applied to food. Food is not a luxury item; it is something every human being needs to survive. The purpose of great cooking is to take something that everyone has to do out of necessity and turn it into something exciting and enjoyable.

The faddish trend to treat cooking and dining as a way to broadcast one’s sophistication of one of the motivations behind this website. I believe that people should be adventurous and creative with how they eat, but they should do so for their own enjoyment of the food, and not because of how they wish others to view them. Pretension has no place in the world of cooking.